Post by account_disabled on Dec 23, 2023 4:41:20 GMT -5
Follow the rules and run a campaign that will be mediocre, or send them to the water and run a brilliant campaign? That is the question we will try to answer. I wrote the first article about Facebook rules almost two years ago. I'm surprised that I keep coming across sites that break the rules (eg Hot Peppers , Lety Mimo , Marionnaud and others). The question is whether on purpose or out of ignorance. The truth will be somewhere in the middle. Competition rules The basis is always the same, regardless of the type of competition. You must not hold it directly on the page - yes, these are all contests like "share and win", "the first correct answer in the comments wins", "send a photo on the wall", etc.
You should properly use B2B Email List a third-party application, which in practice is a tab (view) or your own application. The tab runs physically elsewhere and is only displayed on Facebook. In addition to Facebook's rules, you must of course comply with all legislative regulations. The most frequently violated is the Lottery Act , when the organizer confuses a consumer competition with a consumer lottery in the sense of the Act on Lotteries and Other Similar Games No. 202/1990 Coll. . You can usually tell by the fact that the winner is randomly selected (drawn) or participation in the competition is conditional on a purchase. The solution is easy. Just set clear rules for winning - e.g. every Xth in order wins, Xth correct answer, etc.
Another common mistake is announcing winners directly on Facebook . You simply cannot use Facebook to advertise. And it's not just a page post, but also messages, chat or wall posts. Email the winner instead. Likewise, you may not use Facebook features as an evaluation mechanism. For example, the like button attracts the most . Solution? Create your own button. Or avoid voting from other players altogether. It is most likely to be misused by professional players. But I'll save those for the next article. Back to the rules. It goes without saying that the rules for creating applications must also be followed , which you must not underestimate. A blocked app during a contest is definitely not something you want.
You should properly use B2B Email List a third-party application, which in practice is a tab (view) or your own application. The tab runs physically elsewhere and is only displayed on Facebook. In addition to Facebook's rules, you must of course comply with all legislative regulations. The most frequently violated is the Lottery Act , when the organizer confuses a consumer competition with a consumer lottery in the sense of the Act on Lotteries and Other Similar Games No. 202/1990 Coll. . You can usually tell by the fact that the winner is randomly selected (drawn) or participation in the competition is conditional on a purchase. The solution is easy. Just set clear rules for winning - e.g. every Xth in order wins, Xth correct answer, etc.
Another common mistake is announcing winners directly on Facebook . You simply cannot use Facebook to advertise. And it's not just a page post, but also messages, chat or wall posts. Email the winner instead. Likewise, you may not use Facebook features as an evaluation mechanism. For example, the like button attracts the most . Solution? Create your own button. Or avoid voting from other players altogether. It is most likely to be misused by professional players. But I'll save those for the next article. Back to the rules. It goes without saying that the rules for creating applications must also be followed , which you must not underestimate. A blocked app during a contest is definitely not something you want.